What really excites me?

Co-creating AMAZING products.

I flex my analytical and creative skills to create profitable products people want.

Whether that’s enabling the front lines of business with new content, understanding consumers to inform product development, working cross-functionally to bring an idea from concept to launch, or finding that “ah-ha!” moment in a sea of data ..

I am your gal.

Products Launched:

Data driven, empathetic, & boldly curious

Great (and profitable) creations come from a place of understanding your consumers first, building towards a well thought out plan, gut-checking what’s realistic, and then shooting for the moon anyway.


*hover over quotes to pause*

track record:

Impact made in CPG, retail, & B2B tech.

My Specialties:

Consumer Research

UX, buyer personas, advertisements, concept validation, pricing, product messaging, product development, content planning, brand identity

Product Development

End-to-end developments from ideation to launch

Brand Management

Building strong pillars to make brands profitable, distinct, and memorable

Partnership Management

A master collaborator – internal partners are equally important as external ones


Google Analytics, HubSpot, WordPress, social media monitoring, listening & research

Ready to work together?